Lifology

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About Lifology S

At Lifology S, we are dedicated to redefining career planning by blending human inspiration with the precision of artificial intelligence. Our platform offers a unique suite of services designed for students, parents, and educational institutions, providing personalized career assessments, one-on-one career coaching, and access to a global network of mentors. Lifology S empowers learners to navigate their academic and career journeys with confidence, offering tools that adapt to individual strengths and aspirations. Join us as we guide the next generation towards realizing their full potential in a dynamically evolving professional landscape.

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Lifology Origin Story

Lifology’ is the Guinness World Record winning Guidance App for Parents. Lifology provides ultra personalized guidance by experts for each parent to make children future ready. We focus on areas such as emotional well-being, skill development, education and career planning. Lifology brings the global intelligentsia to the mobile phones of parents to support them in making children
future ready.

2004
The Beginning:
The term Lifology is coined
2005
The First Step:

Lifology Research Foundation is launched

2005-2008
The Learning Time:

Learning, research, testing, implementation

2008
Proof of Concept:

Presented at Cardiff University

2009
The Big Leap:

Selected for mentoring by venture Wales

2010
Shaping-Up Phase:

Thoughts Academy is formed with a mission to help people live a meaningful life

2010–18
Development Phase:

Deep development programs for people from all walks of lives

2018
Great Realization:

Identified ‘Lack of Guidance’ as a pertinent problem worthy enough to solve

2018
The Mission Begins:

New incarnation of Lifology

2018-21
Testing Phase:

100,000 + users, 52 countries, 8 curriculum

2021
The Launch:

World’s first guidance app for parents is launched

2024
Now:

Today, Lifology is a global leader in career management, providing personalized guidance and support to help individuals from all backgrounds reach their full potential.

2004
The Beginning:

The Birth of Lifology
In 2004, the term “Lifology” was coined, marking the inception of a transformative journey
dedicated to understanding and enriching human potential. Lifology was born from a profound vision to integrate interdisciplinary knowledge, cultural competencies, and
personalized skills development to empower individuals to navigate the complexities of the
modern world with confidence and purpose.

2005
The First Step:
Lifology Research Foundation By 2005, Lifology took its first significant step with the launch of the Lifology Research Foundation. This foundation became the bedrock for extensive research, learning, and testing, laying the groundwork for a revolutionary approach to career and personal development.
2005-2008
The Learning Time:
Research and Implementation During these formative years, Lifology immersed itself in deep learning, rigorous research, and practical testing. This period was crucial for refining our methodologies and validating our concepts, ensuring that our approach was both innovative and impactful.
2008
Proof of Concept:
A Milestone at Cardiff University In 2008, our proof of concept was presented at Cardiff University, demonstrating the efficacy of our research and methodologies. This milestone validated our efforts and set the stage for future growth and recognition.
2009
The Big Leap:
Mentoring by Venture Wales The year 2009 marked a significant leap forward as Lifology was selected for mentoring by Venture Wales. This mentorship provided invaluable guidance and support, helping us to refine our vision and expand our impact.
2010
Shaping-Up Phase:
Formation of Thoughts Academy In 2010, Thoughts Academy was formed with a mission to help individuals lead meaningful lives. This phase was characterized by the development of deep programs aimed at enriching lives across all walks of society.
2010–18
Development Phase:

Programs for All Walks of Life
For nearly a decade, Lifology dedicated itself to creating and implementing development programs that catered to diverse populations. This period was marked by relentless innovation and a commitment to delivering tangible results in individuals’ lives.

2018
Great Realization:

Addressing the Lack of Guidance
In 2018, Lifology identified “Lack of Guidance” as a critical issue affecting countless individuals. This realization led to a renewed mission to address this gap and provide comprehensive career and personal development guidance.

2018
The Mission Begins:

A New Era with a Guinness World Record
With a new incarnation, Lifology set out on a mission to make a global impact. Our efforts were recognized with a Guinness World Record, affirming our commitment to excellence and innovation in career management.

2018-21
Testing Phase:

Expanding Our Reach
During this period, Lifology reached over 100,000 users across 52 countries and 8
curriculums. This extensive testing phase allowed us to refine our offerings and ensure our programs were effective and impactful.

2021
The Launch:

World’s First Guidance App
In 2021, Lifology launched the world’s first comprehensive guidance app, revolutionizing the way individuals approach career and personal development. This app integrates human inspiration with machine intelligence to offer personalized and effective guidance.

2024
Now:

Lifology Today
Today, Lifology is a pioneering career management company dedicated to empowering
individuals to achieve their full potential through personalized career planning, development,
and continuous support. We have a global presence, addressing the critical issue of career guidance and support for individuals from all walks of life.

Our Vision

“To become the most successful, authentic, and reliable global brand that leads people to a meaningful future by synergizing human and machine intelligence.”

Our Mission

“To inspire, empower and guide people towards a meaningful future where they enjoy financial independence, happiness, fulfillment, and purpose.”

Core Value

  • Helpfulness
  • Sincerity
  • Dedication
  • Commitment
  • Honesty
  • Boldness

Leadership Team

Praveen Parameswar

Co-founder & Chief Executive Officer

Rahul J Nair

Rahul J Nair

Co-founder & Chief Lifologist

Rahul Easwar

Chief Innovation Officer

Sarath Chandran

Sarath Chandran

Associate Vice President - Head of Strategy & Marketing

Asha Mary Kuriakose

Asha Mary Kuriakose

Associate Vice President - Head of Projects & Delivery

Sidharth Ravi

Associate Vice President - Head of Products & Services

Pramod Parameswar

Associate Vice President - Head of Sales, Head of Operations

Academic council

Marilyn Maze

Dr Marilyn Maze

Brian Hutchinson

Dr Brian Hutchinson

Allan Gatenby

Allan Gatenby

Siobhan Neary

Siobhan Neary

Honors & Partnerships

APCDA
CDI
DPIIT
Times-business-awards
University of Dubai
MEPSC
MESC
Fortune
ICCI
Indywood
iso-10667
ISO-27001
NCDA_2024-2025
TEDx
VentureWales

Spotlight on Lifology

Career counselling for government school students on cards

This startup aims to empower 1 million parents in guiding their children’s career choices
‘Lifology’: Training parents as career guides

Parents worried about children’s mental health

Lifology – The Most Trusted Guidance App
Lifology launch unique CSR activity to coastal communities

Adani foundation launches CSR project to help students, youth from Kerala

Helping teenager to reach the right career – Lifology

This startup aims to empower 1 million parents in guiding their children’s career choices

Announcements

August = Wellness Month! 🎉 But what is wellness, really?

It's WAY more than just hitting the gym! Wellness is a holistic state of being – feeling good physically, mentally, emotionally, socially, even spiritually. It's about nurturing ALL aspects of yourself, finding that sweet spot of balance & thriving in life! ✨

Read More

Frequently Asked Questions

Lifology S is a cutting-edge platform that combines human expertise and artificial intelligence to provide comprehensive career planning and coaching services. Our services are designed for students, parents, and educational institutions, focusing on personalized career assessments and global mentoring.
Our services are ideal for students seeking clear career paths, parents who want to support their children’s educational and career decisions, and educational institutions looking to enhance their career guidance resources.

Artificial intelligence is used to analyze personal strengths and preferences through detailed assessments, enabling us to tailor career
advice and coaching sessions that are specific to each user’s needs.

Lifology S offers a range of psychometric assessments, interest inventories, and aptitude tests designed to help students understand their natural inclinations and potential career paths.
Yes, our Lifology Elite program connects students with mentors who are alumni of top global universities to provide guidance on the admissions process, enhancing students’ chances of acceptance.
The Lifology Career Buddy program pairs students with career coaches for personalized guidance, leveraging AI-driven insights to optimize the coaching experience.
This program uses a gamified approach to make the process of career planning engaging for teenagers, incorporating challenges and interactive activities that help students discover viable career options.

The Junior Career Accelerator Programme provides young students with the tools to begin exploring various career fields through interactive content, helping them to start thinking about their future in a fun and educational way.

Lifology S offers scalable solutions that can be seamlessly integrated into existing school curriculums to enhance career guidance and support services, with customizable options based on the school’s needs.

You can sign up by visiting our website and choosing the appropriate program that fits your needs. For institutions, contact our sales team directly to discuss partnership opportunities and tailored plans.